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MWH 016 : Is Building An Email List Really That Important? With Lisa Grech (Brindie)

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by Tracy Harris in Podcasts
January 18, 2016 0 comments
Brindie email marketing
In this episode I chat to Lisa Grech. Lisa is a part-time teacher. She’s a Mum and she has two of her own businesses!
She the entrepreneurial mind behind Brindi and the creative maker behind her business, Urban Charms, making her very well known amongst Canberra’s market-teers, handmaidens and mumpreneurs. It was a pleasure having Lisa on the podcast to share her experiences of having two businesses, both very different from each other.

 

Building an email list

We talk about so much good business stuff in this episode but here are the highlights that are sure to help you in your hustle, whether that be in the products you sell, the service your provide or the content you create! We really deep dive into understanding why starting and building an email list is super important, why you need it, and what to send?
In this podcast:
  • Why having an email list is a must for your business?
  • Why start your social media BEFORE you launch?
  • Know your audience really really well – how to find them and serve them well.
  • How to find your voice – on social media, through your emails or as a blogger.
In this episode, Lisa refers to Mailchimp, an email service provider to help build an email list. You can check it out here.
At MWH we use ConvertKit. It’s more advanced in it’s features and in my opinion, much easier to use. If that’s what you require. You can check it out here.

 

Learn more about Lisa here:

Facebook – BrindieCan
Instagram – @brindiecan
 

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