How to sell - Email, Automation and Relationships
Learning how to find your customers and then getting comfortable ‘selling’ is a huge deal. Converting followers into customers is a huge deal and generating consistent profit is the goal for all of us, right? This episode will walk you through how to sell and feel good about it plus we deep dive into email marketing in a way that we never have before on the podcast.
Keep an eye out for my EPIC freebie below 🙂
We all love our businesses but a biz can’t run on love alone. At the end of the day we all need to make ends meat, we all want to be profitable! Most people start their own business/es to create the life they want, one that can’t be realised from slugging it out in the traditional workplace. For some, that’s earning potential, for others that’s being creative or it’s the awesome feeling that comes from sticking it to the man and doing your own thang! For others, it’s flexibility and family time that is a large motivator. Whatever has lead you to take your entrepreneurial leap, we all want to feel validated and know that have something that others want/need. Learning how to sell and feel good about it takes time but it’s something we all need to achieve ASAP!
Catherine Langman is a success coach for productpreneurs and she is not for the faint hearted. Catherine is bold and ambitious. So much so, her homepage states that she exists to serve "big creatives, the inspired ones, who’s genius lies in saying yes to the big idea & turning it into a reality.” Petty powerful stuff! I love it!
In the podcast, Catherine recommends Active Campaign as an email service provider. We use Convertkit. Check them both out.
Check out the long list of golden topic that we cover in this one action orientated podcast. Value bombs are going off!
- Catherine’s start up journey - from idea to launch
- Common mistakes made by eager biz mums
- How to validate the market for your product or service, before you start your biz
- The importance of risk-taking
- How to find your ideal customer online
- How to sell and feel comfortable with it
- Strategies for generating incremental sales
- Actionable marketing strategies for a start up biz
- Turning your followers into customers
- Automating the sales process
- How can we create a sticky customer?
- How to grow a good quality email list as a beginner
- What goes into a winning lead magnet (freebie)
- Email marketing - what emails should you send and how often?
- Product pricing - how to avoid the common mistakes made by mumpreneurs
Want to build an email list but not sure where to start?
Take this FREE e-course (with bonus audio lesson) and I will help you get started with email marketing for your biz. From setup to actually getting people on your list!
Enter your details and grab it in your first email!
To help you with your email marketing woes, I've created an EPIC freebie that I'm launching with this podcast! It's my meatiest one to date (is that a word?). But seriously, if you're still wondering about email list building, why you need to be doing it and how to go about it, you don't want to miss this one!
Live Q&A in our private FB group
Join us this Thursday 26th May at 8.30pm AEST for a LIVE Q&A with Catherine Langman. As you listen to the podcast, write your questions down then come along and ask the boss lady yourself! If you’re not already in our Biz Club, click here to join the best group of Mumpreneurs on FB. See you there!
MWH Exclusives
Catherine would love to offer our listeners a 20% discount off her program 'Magnetic Website Formula' (full price is $997). You can check it out here and if you’d prefer to chat to Catherine before you commit, she’s happy to do that too.
Catherine also has a FREEBIE! Her 'Sales System Designer' tool is designed to help productpreneurs work out how to match their content to customers' information requirements at each stage through their buying decision-making journey. So it helps business owners move people from just visiting to buying their product. You can grab it this freebie here.
Connect up with Catherine:
Facebook - Instagram - Website
If you happen to use the Convertkit link and purchase their service, I will get a small commission. It doesn't cost you any more it just helps me out 🙂
